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Published: Aug 17th, 2017

Top Video Advertisers of 2016 – What They Did Right

Top Video Advertisers of 2016 - What They Did Right

Multi-platform video advertising has taken over and 2016 proves it. From social media video campaigns to Super Bowl commercials, the medium is a modern business’s must. Here we have a look back on some of the top video advertisers of 2016 and what they... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Vancouver Production Studio 0 comments

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Published: Jul 28th, 2017

How Video Content Can Help Empower Female Entrepreneurs

How Video Content Can Help Empower Female Entrepreneurs

With one of the highest rates of female entrepreneurship in the world, women-owned businesses contribute approximately $20 billion to the overall Canadian economy. Yet of all the demographics, it’s women that continue to feel largely overlooked and misunderstood by advertisers. Here we explore the... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Vancouver Production Studio 0 comments

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Published: Jul 20th, 2017

Why Implementing Diversity In Corporate Video (and the workplace) Is Important

Why Implementing Diversity In Corporate Video (and the workplace) Is Important

“There are a lot of reasons to implement diversity, but it’s also just the right thing to do,” said John Bryant, Kellogg President and CEO, when asked about the company’s policy on diversity in the workplace. Along with appealing to a more diverse customer... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Vancouver Production Studio 0 comments

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Published: Jul 7th, 2017

How To Tap Into the Kids Market Using Video Content

How To Tap Into the Kids Market Using Video Content

Do you have a product or business you think is right for the under 18 demographic? If so, learning how to tap into the kids market using video content is essential. Both powerful and a necessary tool of the trade these days, video content... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Vancouver Production Studio 0 comments

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Published: Jun 28th, 2017

How To Get The Most Out Of Video As An Introvert

How To Get The Most Out Of Video As An Introvert

We are living in an extrovert’s world. At least it would certainly appear so upon a good look around. Today, everywhere we go people are self-promoting and self-advertising, which, particularly to an introvert, all seems a bit, well… self-aggrandizing. But with increasing importance being... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Vancouver Production Studio 0 comments

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Published: Jun 12th, 2017

How to Use Your Landing Page as a Stage for Your Video

How to Use Your Landing Page as a Stage for Your Video

Static landing pages have gone the way of the dodo. In the last year or two alone, the prominence of video featured on landing pages has increased exponentially. And with good reason. Increasing conversion rates by up to 80% or more, incorporating a video... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Vancouver Production Studio 0 comments

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Published: May 29th, 2017

5 Big Ways Animation Can Boost The Success Of Your Corporate Video

5 Big Ways Animation Can Boost The Success Of Your Corporate Video

In an age where the line between media, marketing, and entertainment is disappearing, animation is the perfect cross-platform tool. Not only can it express sophisticated and highly creative concepts, its appeal transcends the classic demographics of age, gender and cultural identity. Here are 5... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Uncategorized, Vancouver Production Studio 0 comments

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Published: May 2nd, 2017

Why Unstaged Corporate Videos Are 2017’s Hottest Trend

Why Unstaged Corporate Videos Are 2017’s Hottest Trend

This is a very complicated world, a very noisy world and we're not going to get the chance to get people to remember us. No company is. So we have to be very clear about what we want people to know about us." Steve... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Technology, Vancouver Production Studio 0 comments

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Published: Apr 20th, 2017

How Video Testimonials Can Improve Your Business

How Video Testimonials Can Improve Your Business

A written review may not make or break your business, but a video testimonial just might. As influential as the written word can be, video is multi-sensory with speed and ease on its side. In today’s digital climate that is a winning combination. Find... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Vancouver Production Studio 0 comments

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Published: Mar 28th, 2017

5 Reasons You Should Be Using Drones In Your Corporate Video Production

5 Reasons You Should Be Using Drones In Your Corporate Video Production

Just five years ago drones were the territory of Hollywood movies with million dollar budgets. If you wanted a sweeping shot of the crowd or city for your corporate video, you had just one choice: rent a helicopter (and the crew that comes with... Read More

Kelowna Production Studio, Marketing, Media Button News, Online Video, Search Engine Optimization, Social Media, Vancouver Production Studio 0 comments