As corporate video productions adapt to the needs of the public i.e. more creativity in content please, we see many video production companies breaking the...

As corporate video productions adapt to the needs of the public i.e. more creativity in content please, we see many video production companies breaking the...
More and more brands are jumping on the content creator bandwagon in a no-sell approach to reach and engage viewers. Video production is at the...
AIDA – The golden acronym of advertising. Attention, Interest, Desire and Action. This is the secret sauce to engaging your target market and turning interest...
Every now and then, a gem of a project lands in your lap. Occasionally a client will come to you with work and say –...
The Film and Video Production Community in Kelowna kicks off this week in anticipation for a new round of ground-breaking documentaries at the 12th...
The theory behind relational editing techniques can provide depth to each cut, but if you want to know more about the practical applications of...
To be pedantic and technically speaking, all film is a montage. As Hitchcock said, "You can do anything you want with montage. Cinema is simply...
[embed]https://www.youtube.com/watch?v=UFZxK8edZWA[/embed] Creative expression takes many forms: painting, sculpture, video production and so on… When creatively minded people come together to work on a collaborative effort,...
As many of you will know, the Super Bowl was this past weekend and while the Seattle Seahawks ran out easy winners against the Denver...
Earlier this week, I posted a video of a vintage AOL commercial to our Facebook and other social media. While hunting for that clip, I...
Media Button continues to provide safe and reliable video production services in response to COVID-19. We continue to do our part by following health guidelines...
For decades the Okanagan has been heralded for its lush landscapes, it’s sparkling lakes, and let’s not forget it’s award winning wine. It’s top of...
“As soon as our design team found out the product would be marketed to the 50+ market, the room began brainstorming a digital campaign aimed...