Media Button Video Production
Kelowna FS7

Capture the viewer’s attention,
and hold it.

There is an important new form of video advertising that has emerged from the convergence of traditional broadcast and the Internet. This tremendous opportunity is growing fast and Media Button can help.

Our award-winning team has extensive backgrounds in multimedia, advertising, marketing, TV, and radio. Our experience producing effective online video ads began years before channels like YouTube and Facebook.

Online video ads are different from TV commercials in many ways. Nobody runs to the fridge for snacks during a video ad but they do click away from them (bounce). Also, online video ads if crafted well can have an immediate result via click-through to a website or order page. Effective online video ads quickly capture the viewer’s attention, hold it and lead to a call to action designed to convert.

Common Online videos Ads

  • YouTube online video ads
  • Facebook video ads
  • Website video commercials
  • Online viral corporate videos
  • Social media video content

Beachtek: DXA Alexa online ad

We’re here to make a difference.

The combination of our over 15 years of video experience, facilities, equipment, focus and our team of award-winning creative professionals positions us to truly make a difference. Were here to make your next online video ad a success.

Tips for Online Ads

  • Optimize size and scale for mobile. Mobile video viewing has increased more than 2,000% over the past 5 years with an estimated 40% -50% in Canada and the U.S. regularly using their smart phones to watch video content.
  • Keep it short. Shorter ads tend to deliver better results. Don’t try to tell your whole story in one video. Engage your audience quickly and pique their interest. Then bring them to your online presence to learn more.
  • Call-to-action is key. More than any other medium, online ads can elicit an immediate conversion. Know what you want your viewer to do after watching your online ad and build it to achieve this goal.
  • Optimize your ad for SEO (pay attention to metrics). An additional bonus of well-designed online ads is their ability to contribute to Search Engine Optimization (SEO).

Fully equipped
and ready to roll.

Our Vancouver and Kelowna video studios offer over 8,500 sq. of inspiring creative space in a light and sound controlled environment perfect for interviews, small-medium products, on camera presenters, greens screen filming and more!

  • 2 photo and video shooting studios

  • Pro video cameras and gear

  • Audio recording & production studio

  • Video editing suites

  • Pro lighting and sound

  • 4K UAV aerial drone, jib, & dolly

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